Reading Time: 3 minutes Thanks to the development of technology, businesses all around the globe are today being able to leverage the power of social media to their advantage. Even for Business-to-Business interactions that help in increasing profitability, the role of social
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Reading Time: 4 minutes YouTube is one of the most popular choice when it comes to watching videos and sharing them with others. 1 billion 300 million people watch YouTube daily with 300 hours of video uploaded to YouTube every minute! Almost
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Reading Time: 4 minutes It’s no secret that video content is on the rise. By 2019, video content will be the driving factor behind 85% of search traffic. Major social networks have been adding live streaming functionalities to drive revenue and strengthen their hold on
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Reading Time: 3 minutes To understand the pricing of Social Media Monitoring tools we need to understand how it works. Most social media monitoring tools offer you pricing based on Mentions, Number of Topics (brands) that you want to track and the
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Reading Time: 3 minutes As we approach another holiday shopping season, marketers everywhere are gearing up for their annual social media marketing strategy. Given the growth and evolution of social media – and in particular, the accelerating role of social influencers in driving
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