JOURNEY OF INSTAGRAM IN 2020

JOURNEY OF INSTAGRAM IN 2020

Instagram always holds a bouquet of pleasant surprises. With the real world stuttering to a slow halt, the virtual world has the task of cheering up our lives. There is no place for monotony in this fast-paced world of social media.  Instagram has led the pack of social media platforms in introducing novel features and innovative functionalities for small businesses, advertising brands, and regular users. While the average engagement rate on Instagram has fallen from 2.1% in 2019 to 1.22% in 2020, Instagram has lived up to the challenge with ventures into hitherto uncharted territories.  The journey of Instagram in…

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JOURNEY OF INSTAGRAM IN 2020

Instagram always holds a bouquet of pleasant surprises. With the real world stuttering to a slow halt, the virtual world ...
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Konnect Insights blog Facebook recommendation

THE KIND OF CONTENT FACEBOOK WON’T RECOMMEND!

‘Pages You May Like,’ ‘People You May Know,’ or ‘Groups You Should Join’, such personalised recommendations facilitate better social media ...
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Konnect Insights blog webinar in marketing strategy

WHY SHOULD YOU CONSIDER WEBINAR IN YOUR MARKETING STRATEGY?

Social distancing being the new normal in the pandemic-stricken economy around the globe, businesses are finding innovative ways to connect ...
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Konnect Insights blog - Social media drives festival, occasions, events

HOW SOCIAL MEDIA DRIVES FESTIVALS, SPECIAL OCCASIONS AND EVENTS!

India is famous as the land of festivals. Because of its rich cultural diversity, every culture has its distinct festival ...
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Konnect Insights blog social media memes trending

IS SOCIAL MEDIA MEME TRENDING BECOMING TOO ABSURD?

Meme marketing has emerged as one of the most potent forms of social media marketing strategies. While in-your-face advertisements are ...
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Konnect Insights blog - Crisis Management through Social Listening

CRISIS MANAGEMENT THROUGH EFFECTIVE COMMUNICATION

What is required in a crisis is transparent, to-the-point, concise, and timely communication. Organizations need to set realistic expectations for ...
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4 NOTEWORTHY MARKETING TRENDS DURING THE PANDEMIC

Life, as we know, came to a screeching halt due to the COVID-19 induced pandemic. With people cooped up inside ...
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KOnnect Insights AI Marketing Analytics Blog

HOW AI IS REINVENTING MARKETING?

It is every marketer’s wishful thinking to be able to understand the exact needs of every prospect and position offerings ...
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