Reading Time: 7 minutes Instant delivery platforms should utilize social listening to leverage their businesses and improve brand awareness and visibility. Social listening is an essential tool that assists instant delivery platforms in assessing customer needs, social sentiment, brand mentions, and more
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Reading Time: 7 minutes Brands are spending a lot on social media to drive positive customer experience, better ROI, and brand penetration. With this marketing transformation being introduced by social media platforms—Facebook, Instagram, LinkedIn, Twitter, YouTube, Pinterest, and TikTok—businesses are compelled to
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Reading Time: 6 minutes Introduction Almost every company will endorse that customer service (CS) is the central pillar on which business growth depends. In this cut-throat competitive market, the advent of technology has given a new shape to the way businesses deliver
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Reading Time: 7 minutes Over one million users tweet about customer service per week, and 80% of those conversations are negative, as per a survey by Reputation Refinery. These numbers give you a surface-level understanding of how important it is to listen
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Reading Time: 8 minutes Your online reputation drives your business revenue, as most customer journeys start with a Google search for your company. With the increasing number of options for almost every product or service, customers are being thorough before making a
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Reading Time: 7 minutes Social media has become a core part of a successful business marketing strategy. According to Smart Insights research, a mind-boggling 4.62 billion users across the globe engage with people and brands on social media channels, which accounts for
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Reading Time: 7 minutes Content marketing has become one of the most effective strategies enterprises have followed recently, resulting in viral campaigns and significantly improving brands’ image. With so much competition in the market, it has become more critical than ever to
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Reading Time: 8 minutes We all know that running a business at scale without a well-planned and robust customer support system is not healthy for the brand image as well as customer experience. Brands need to work on providing their customers with
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Reading Time: 7 minutes Advances in data collection methods, analysis, digital electronics, and digital economics have enabled brands to deploy more effective real-time and long-term customer experience personalization strategies. Personalized marketing trends are common in the industry and are effective for brands
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