Reading Time: 3 minutes When it comes to B2B marketing, the multiple avenues available can make the task quite overwhelming. Whatever the approach, a B2B marketing strategy has to be both persuasive and compelling. The marketing effort has to survive often the
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Reading Time: 4 minutes Today’s marketers are gifted that they can use ample tools to reach more audiences globally. Technological improvements like artificial intelligence and machine learning have provided many intelligent tools. These tools are available online for every digital marketing activity
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Reading Time: 4 minutes INTRODUCTION Statistics are of critical importance for any organization as it highlights their performance under specific internal and external variables. Some of the variables include: Price Economic Scenario Taxation structure Demand Internal Policies Over a period of time,
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Reading Time: 4 minutes Apparently, there is a joke among computer hardware manufacturers that, by the time a computer ships out of the warehouse for distribution and delivery, it becomes obsolete. The point is, technology is changing so fast these days that
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