Reading Time: 3 minutes With rapidly evolving business dynamics gyrating towards digital marketing, traditional marketing channels are shrinking, leaving B2B marketers exhausted for lead generation options. Finding new strategies for lead generation is not easy, but thanks to our decisive, action-oriented millennials
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Reading Time: 3 minutes Giving your seat up for an older person on the bus. Listening to music without earphones in the library. Using the magic words ‘please’ and ‘thank you’ while talking to a waiter at a restaurant. RSVPing for an
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Reading Time: 3 minutes When it comes to B2B marketing, the multiple avenues available can make the task quite overwhelming. Whatever the approach, a B2B marketing strategy has to be both persuasive and compelling. The marketing effort has to survive often the
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Reading Time: 4 minutes Almost no marketing meeting can end without the unwelcomed discussion that usually starts with ‘How will this bring in ROI?’. Needless to say, it is not a great way to end an exciting and fruitful marketing discussion if
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JOURNEY OF INSTAGRAM IN 2020
Reading Time: 4 minutes Instagram always holds a bouquet of pleasant surprises. With the real world stuttering to a slow halt, the virtual world has the task of cheering up our lives. There is no place for monotony in this fast-paced world
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