Reading Time: 6 minutes Most marketers think audience profiling is a way to determine the age, gender, and location of consumers. However, there is so much more to it. Audience profiling can help us understand the audience’s needs and preferences, which can
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Reading Time: 4 minutes Marketing has always believed that the best marketing technique is getting the audience to talk about your brand or product, called the word of mouth publicity. Many businesses focus primarily on creating a customer-centric brand to cater to
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