Reading Time: 4 minutes Social listening allows brands to monitor, analyse and reply to conversations about them online across social media, websites, blogs, and several other platforms. These conversations may be centred around specific keywords, topics, brands, and phrases. Brands use insights
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Reading Time: 3 minutes Customer Experience, or CX, is a necessary consideration for every company. Your customers’ experience when they deal with your company is an important determinant of whether they will be one-time or loyal customers. At the same time, CX
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Reading Time: 3 minutes “Customer is king.” Whether it’s a digital or a physical platform, this adage stands true to the test of evolving times. Even today, as the world has moved to the digital space, making sure that customers are happy
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Reading Time: 4 minutes Content marketing has evolved over the last few years tremendously – there was a time when content marketing was not given much importance. Now, you cannot operate your online presence or digital business without it. There are various
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Reading Time: 3 minutes End-of-season sale (EOSS) is every bargain shopper’s dream. Every year, retailers offer discounts on items associated with the past season to make room for the upcoming season’s stock. Unlike unplanned and unanticipated flash sales, these sales enable bargain
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