Reading Time: 7 minutes Social media has become a core part of a successful business marketing strategy. According to Smart Insights research, a mind-boggling 4.62 billion users across the globe engage with people and brands on social media channels, which accounts for
Read More
Reading Time: 4 minutes In a broad sense, brand health refers to how your brand is perceived by your customers, competitors, and the market in general. Brand health is determined by brand positioning, engagement, reputation, awareness among the customers, and several other
Read More