Reading Time: 10minutes The internet plays a great role in connecting people in this day and age, making it an integral part of our daily lives. As such, envisioning our lives without it would be very challenging. The reach of the
Reading Time: 4minutes Tracking and monitoring your brand influence is a fundamental part of your digital marketing strategy. A brand’s influence is determined by the effort you put in to expand your brand presence and refine your brand identity. So how