Reading Time: 4 minutes In today’s era of start-ups, customers have a multitude of choices available, even for a single product or service. So, one can easily imagine the extent of competition faced by companies. With an increased focus on innovation and
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Reading Time: 4 minutes Today’s consumers are extremely aware and astute. They don’t miss out on any opportunity to share their experience of a brand, whether good or bad, with other people online or via word-of-mouth. Social media plays a major role
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Reading Time: 4 minutes Listening is an essential skill required in every business. Marketers and business owners need to listen to their customers’ needs. Consumer insights are at the heart of a successful content strategy, and the most effective way to gain
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Reading Time: 3 minutes Every business aims to do whatever they can to get the most out of every penny, and every second they spend on their marketing and lead campaigns. Managing time and money in our personal lives is another thing,
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Reading Time: 3 minutes End-of-season sale (EOSS) is every bargain shopper’s dream. Every year, retailers offer discounts on items associated with the past season to make room for the upcoming season’s stock. Unlike unplanned and unanticipated flash sales, these sales enable bargain
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