Reading Time: 4 minutes Customer retention is a topic that has been studied for decades. The basic idea behind customer retention is to focus on the customers who are more likely to stay with the company and make sure that they are
Read MoreReading Time: 4 minutes Customer retention is a topic that has been studied for decades. The basic idea behind customer retention is to focus on the customers who are more likely to stay with the company and make sure that they are
Read MoreReading Time: 5 minutes The average attention span of a human is eight seconds today. The audience’s declining attention span poses several difficulties, and the implications of this have been felt strongly by marketers. Back in the day, all businesses had to
Read MoreReading Time: 6 minutes There’s no doubt that real-time marketing is one of the hottest trends in marketing today. Businesses across the globe, across various scales and sizes, are leveraging real-time marketing to increase their brand presence, attract customers, and grow their
Read MoreReading Time: 7 minutes Why interact with people on social media? However, we define engagement as signing a petition, purchasing a ticket, donating, joining a conversation, etc. The ultimate goal of driving traffic to the website or another platform, like Facebook, is
Read MoreReading Time: 4 minutes When was the last time you, as a customer, had a great experience? Now, can you remember the last time you had a poor customer experience? How did both occasions feel? The year 2020 saw a massive transformation
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