Reading Time: 3 minutes How effectively do social media processes enhance customer service? A pivotal aspect of effective customer service lies in addressing customers’ grievances or queries quickly and satisfactorily. However, with the advent of social media, an increasing number of people
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Reading Time: 3 minutes Communication is one of the cornerstones of civilization. Since the inception of language, conversations have been used to communicate emotions, messages, and ideas. From exchanging messages via postal services to commenting on each other’s posts via social media,
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Reading Time: 4 minutes In the digital age, marketers and entrepreneurs alike are faced with a barrage of tasks. In all fields, and especially those that are intrinsically connected to the digital world, it pays off to keep effective tools at hand.
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Reading Time: 5 minutes The world of social media is exhaustive and can be confusing to wade into. There are innumerable social media metrics to track, and, to add to the problem, a new important metric seems to be created every week.
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