Trends always change each year. But we have seen terrific changes in the branding scenario as the consumer behavior changed due to pandemics. As a result of the pandemic, the lockdown was imposed several times, travel was severely
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Konnect Insights Blogs - Branding
Brand Health Check
In a broad sense, brand health refers to how your brand is perceived by your customers, competitors, and the market in general. Brand health is determined by brand positioning, engagement, reputation, awareness among the customers, and several other
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First response TAT, the most important metric to measure your CX
First response time plays a vital role when it comes to determining customer satisfaction. When businesses focus on lowering the time to reply to customer queries, there is a higher chance of customer satisfaction. There are different industry
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Why social listening is necessary for omni-channel CX management?
With new competitive marketers arising each day, the digital marketing scenario is taking a new leap. Businesses need to adapt through this digital transformation and understand the customers and their rapidly changing needs. Customer experience has now become
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Why Is Classification Important for Understanding Your Brand’s Impact?
If, as a brand, you are trying to create a niche online presence for your products and services, social listening is a strategic omnichannel CRM tool that can prove to be immensely beneficial for you. Through its comprehensive
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