Reading Time: 4 minutes Business Intelligence (BI) seems like a modern definition. But In fact, the term has been used way before. It’s a combination of data mining, infrastructure, business analytics, best practices, and tools to help businesses make more informed decisions
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Reading Time: 4 minutes Tracking and monitoring your brand influence is a fundamental part of your digital marketing strategy. A brand’s influence is determined by the effort you put in to expand your brand presence and refine your brand identity. So how
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Reading Time: 6 minutes It is every marketer’s wishful thinking to be able to understand the exact needs of every prospect and position offerings accordingly. With literally an explosion in the amount of consumer data that is being generated every second, deep
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