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Konnect Insights Blogs - Customer Research

Market Research: Why Do Brands Need It?

Why Do Brands Need Market Research?

July 6, 2022 by admin

Reading Time: 7 minutes Market research is the process of systematically collecting, analyzing, and interpreting data about your customers and your products. Market research is essential in achieving your business goals. It helps to identify your customers and the marketplace. Market research

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Revolutionize Consumer Insights To Build Effective Marketing Strategies.

January 7, 2022 by admin

Reading Time: 5 minutes Consumer insights can serve as building blocks for your digital marketing strategy. In simple terms, consumer insights are the learnings and interpretations companies use to better understand what their customers desire and need and why exactly they feel

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