Reading Time: 5 minutes 2020 has been a rough year for everyone around the globe. We are fortunate to have survived this year. This gives us all the more reason to be excited about celebrating the last days of 2020 and welcoming
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Konnect Insights Blogs - Marketing
4 NOTEWORTHY MARKETING TRENDS DURING THE PANDEMIC
Reading Time: 4 minutes Life, as we know, came to a screeching halt due to the COVID-19 induced pandemic. With people cooped up inside their homes, nations looking at slowing economic growth and businesses driving down their costs, marketers are looking at a
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HOW AI IS REINVENTING MARKETING?
Reading Time: 6 minutes It is every marketer’s wishful thinking to be able to understand the exact needs of every prospect and position offerings accordingly. With literally an explosion in the amount of consumer data that is being generated every second, deep
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NON-CLICHE TIPS TO ACE EMAIL MARKETING
Reading Time: 4 minutes We have all been there! The team works relentlessly on the content of an email that has to be marketed, every detail is intricately placed, sentences are polished time and again. You hit the ‘send’ button and take
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HOW TO AVOID TONE-DEAF MARKETING IN YOUR COMMUNICATIONS
Reading Time: 4 minutes As the world embraces a more digital lifestyle, connection with your audience through digital marketing channels is critical for any business. With the changes that have ushered in since the pandemic, brands are leveraging marketing communications to connect
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