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Konnect Insights Blogs - ROI

Niche Marketing: How Do We Drive Growth?

How Do We Drive Growth IN Niche Marketing?

September 28, 2022 by admin

Reading Time: 5 minutes Niche marketing is focused on a smaller, defined market within the expansive consumerism market. Broad marketing strategies are often preferable because they require less effort and capital. Niche markets can be based on interests, demographics, or other customer

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Relationship Marketing: What Is It And How Does It Benefit Brands?

Relationship Marketing: What Is It And How Does It Benefit Brands?

September 22, 2022 by admin

Reading Time: 7 minutes Relationship marketing is a subset of Customer Relationship Management (CRM) that focuses on long-term customer engagement and client loyalty rather than short-term goals such as customer acquisition and individual sales. The purpose of relationship marketing (or customer relationship

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How Does Social Listening Help You Succeed In CX?

How Does Social Listening Help You Succeed In CX?

August 30, 2022 by admin

Reading Time: 4 minutes When was the last time you, as a customer, had a great experience? Now, can you remember the last time you had a poor customer experience? How did both occasions feel? The year 2020 saw a massive transformation

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3 Simple Steps to Measure ROI for Your Social Campaign

March 15, 2022 by admin

Reading Time: 5 minutes The Return on Investment (ROI) seems to be a rather financial acronym. However, in a wider scope, ROI can be used to know the return on any investment you make. As the world is moving online, social media

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How Infographics can help achieve better ROI

November 23, 2017 by admin

Reading Time: 3 minutes An infographic tells a comprehensive story through the use of text and images. Infographics present facts and figures, but they also teach and connect with readers in some way. The best infographics take complicated information and break it

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