Reading Time: 14 minutes We’re losing out on some of the most important data that can help us grow our business if we don’t have a social listening strategy. Nearly two-thirds of marketers concur that social listening has become more valuable in
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Reading Time: 6 minutes As digital marketing has evolved audience interactions, the days of uploading content and hoping that consumers will be thrilled or participate enthusiastically are long gone. Brands nowadays need to pay close attention to their audience, their needs, and
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Reading Time: 7 minutes Brands are spending a lot on social media to drive positive customer experience, better ROI, and brand penetration. With this marketing transformation being introduced by social media platforms—Facebook, Instagram, LinkedIn, Twitter, YouTube, Pinterest, and TikTok—businesses are compelled to
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Reading Time: 6 minutes Introduction Almost every company will endorse that customer service (CS) is the central pillar on which business growth depends. In this cut-throat competitive market, the advent of technology has given a new shape to the way businesses deliver
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Reading Time: 16 minutes In this article, we will go over all you need to know about social listening, how it can help businesses, the various social media listening technologies, and who may benefit from it. TABLE OF CONTENTS → What is social
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