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How AI Can Improve CX?

February 21, 2022

Reading Time: 6 minutes The success of a brand is no longer dependent solely on a good product or some crazy pricing — a delightful and satisfying experience for your customers is a must. And if a brand’s CX is the new

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How Social Listening Helped Scale Major Pet Care Brands (2022)

February 18, 2022

Reading Time: 6 minutes There is no doubt: humans love their pets. But within all the love and attachment, pet parents are consumers. They buy all the essential things their pets need – food, toys, medicines, and vet treatments. And they have

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How To Create a Post-Purchase Experience & Turn Customers Into Brand Fans?

February 17, 2022

Reading Time: 6 minutes Excellent news!!! The prospect is successfully converted, it’s exciting but isn’t enough. What matters that how your brand engages with the customers beyond the initial point of sales till becoming loyal customers – to the product and the

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Memes, Emojis & GIF = Higher Engagement Rate.

February 16, 2022

Reading Time: 6 minutes You don’t have to be a marketing genius to understand that things like memes, GIFs, and emojis can help you get a higher engagement rate on your content. Why??? Because they’re relatable. One of the best ways to

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The”New Normal” – Brands & Social Media Analytics

February 15, 2022

Reading Time: 8 minutes Social media analytics is the power to collect and find significance in data gathered from social media channels to support brand decisions — and measure the performance of actions based on those decisions through social media channels. It’s

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Brands celebrating Valentine’s Day with Love Tales

February 14, 2022

Reading Time: 6 minutes Fresh Flowers, Fluffy Teddy, Sweet Chocolates, and all the Love & Sparkle… It’s a yes from brands!!! Valentine’s Day has held great importance in the history of special occasions, and brands certainly have made the most of this

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The Art of Storytelling for Brands

February 11, 2022

Reading Time: 7 minutes It’s 2022, high time to put your efforts into crafting your content marketing strategies that relate to your customer and your target market. Storytelling is a critical component of creating content that stands out and builds long-lasting relationships

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Difference between Big Data, Data Science & Data Analytics

February 10, 2022

Reading Time: 7 minutes We all have heard this often – “Data is the new oil.” In today’s business world, data has become the most crucial aspect. Data is everywhere and it is also a part of our daily lives and it

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Gaps Need To Be Bridged By CMO’s.

February 9, 2022

Reading Time: 7 minutes They may look the same to the naked eye, but sales and marketing are different from each other. Marketing strategy generates revenue by ensuring that customers are aware of the features and benefits of the products. On the

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