Reading Time: 6 minutes Most marketers think audience profiling is a way to determine the age, gender, and location of consumers. However, there is so much more to it. Audience profiling can help us understand the audience’s needs and preferences, which can
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Reading Time: 7 minutes Consumer experience is a crucial indicator that corporate executives widely acknowledge. Client experience plays a critical role in both initial encounters and customer retention. Email marketing is still the most lucrative approach to improving customer service. According to
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Reading Time: 7 minutes Advances in data collection methods, analysis, digital electronics, and digital economics have enabled brands to deploy more effective real-time and long-term customer experience personalization strategies. Personalized marketing trends are common in the industry and are effective for brands
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