Reading Time: 3 minutes Communication is one of the cornerstones of civilization. Since the inception of language, conversations have been used to communicate emotions, messages, and ideas. From exchanging messages via postal services to commenting on each other’s posts via social media,
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Reading Time: 3 minutes Customers are at the core of every decision companies make. Understanding them is essential for effective marketing and communication. But managing customer relationships and ensuring two-way communication for better growth is challenging. Social CRM is a technique that
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Reading Time: 5 minutes The highly advertised running shoe that cost you a little fortune and promised to last many summers just got ripped in the side within the third month. You immediately tweet the company, asking for an explanation. No response;
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Reading Time: 3 minutes In his best-selling book ‘Business @ the Speed of Thought: Succeeding in the Digital Economy’, Bill Gates had written, “Your most unhappy customers are your greatest source of learning.” With this statement, he inspired businesses all over the
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