One of the coolest marketing trends to take over social media currently is using augmented reality (AR) filters. What began as a fun idea, has now taken over the marketing world with a bang. Brands have started using filters to promote products, create hype and increase recognition among people. Filters are fun and easy to
Instagram is the modern-day means to brand communication and marketing. With an excellent built-in tracking system, Instagram allows businesses to track every move made by a user or consumer on a brand’s profile – and these actions contribute to a “trust score”. What is an Instagram Trust Score? With the growing reliance on the digital
Social media in 2020 is a platform where curated content accompanied by trending hashtags change by the hour. Among the different formats of well-curated content on your newsfeeds, short videos have emerged as the most effective and engaging medium to convey a story. Over the last few years, Instagram has made a strong pitch for
Instagram is one of the biggest social media platforms globally, reaching 1 billion monthly active users in 2018. From then, Instagram has become extremely popular with businesses, and an estimated 71% of US businesses claim to use Instagram for their business outreach. The study also revealed that 7 out of 10 hashtags on Instagram are
JOURNEY OF INSTAGRAM IN 2020
Instagram always holds a bouquet of pleasant surprises. With the real world stuttering to a slow halt, the virtual world has the task of cheering up our lives. There is no place for monotony in this fast-paced world of social media. Instagram has led the pack of social media platforms in introducing novel features and