The way people communicate with brands today has changed. Brand managers today are overwhelmed by the volume of mentions directed at them on social media, blogs and forums. According to a recent stat, more than 80% of the consumers expect a quick reply. Brands that are slow to respond are at the risk of damaging
Social media plays a vital role in the success of the online businesses today. Apart from making the business popular among the users, social media also helps the business owners to get insights into the activities of their competitors. Here is when the social media listening tools come handy for them. Why do you need
Thanks to the development of technology, businesses all around the globe are today being able to leverage the power of social media to their advantage. Even for Business-to-Business interactions that help in increasing profitability, the role of social media is immensely vital. Therefore, monitoring the social media channels plays an equally important part to drive
Simply establishing an online business is not enough. In this digital age, it is extremely vital for business owners to utilize the latest social media tools for branding their products and services. Social media monitoring and tracking tools help in the collection and analysis of user data, which is crucial for a business to project
With the advent of the internet and social media, keeping an eye on the social media is very important to make a proper strategy for the product’s marketing. Even if you are a small business owner or an owner of a production house, an online reputation management tool is a necessary tool for you to
Video streaming plays an important role in social media. Using various video publishing tools, you can reach out to all your followers with the latest updates about your brand and offerings via social media. Keeping in mind the demands of business users, Instagram has recently launched a new app named IGTV i.e. Instagram TV, that
The power of the social media cannot be overlooked in our lives for both personal as well as business reasons. In the modern era, with the advent of modern technologies and devices, people are constantly living virtually. Hence, it is absolutely essential that you maintain your brand’s presence in the digital market. This is possible