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May 8, 2020 by admin

IS LINKEDIN BOON ONLY FOR B2B COMPANIES?

LinkedIn has established itself as the leader for B2B content marketing. LinkedIn officially states that nearly 97% of B2B marketers use LinkedIn as their primary content marketing tool. This number is justified as nearly 50 million companies are registered in LinkedIn and a B2B marketer has to look no further than LinkedIn to market their

April 22, 2020 by admin

SOCIAL MEDIA IN CRISIS!

Where there is a brand or a business, the crisis will follow. It is inevitable. No matter how well equipped you are, a crisis lingers around looking for ways to get you, and badly enough to wipe out decades of hard work. Only strong communication can abet us to handle such situations. And social media