Reading Time: 7 minutes As content marketers, we constantly seek ways to create and distribute engaging and valuable marketing content for our audiences. But what do we do with a great piece of content already published? We can’t just post it again
Read More
Reading Time: 6 minutes Starting a new project involves many steps – from negotiating a proposal and contract with your client to signing a deal. Once all this is in place, it’s time to put the team together to work on the
Read More
Reading Time: 9 minutes Content calendars provide the structure for what a company intends to distribute and promote through its marketing platforms. A well-planned and well-organized content calendar will assist in defining the content marketing topics and publishing schedules to correspond with
Read More
Reading Time: 6 minutes Introduction The marketing landscape has become more integrated and inclusive in the past few decades. While businesses haven’t let go of traditional marketing methods, they have embraced newer marketing avenues and opportunities to acquire them faster. Marketers are
Read More
14 Social Media Mistakes That Brands Should Avoid.
Reading Time: 7 minutes A vast audience of 500 million people uses Instagram every day, making social media an excellent tool for promoting your business. It’s a well-known fact that most companies are aware of social media marketing, but few are adept
Read More