Reading Time: 2 minutes The way people communicate with brands today has changed. Brand managers today are overwhelmed by the volume of mentions directed at them on social media, blogs and forums. According to a recent stat, more than 80% of the
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Reading Time: 2 minutes Yes, it is. Think of it this way. Have you ever got a message from someone, where you found it difficult to tell whether that person was joking or not? Definitely Yes!! So to avoid the confusion, brands
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Reading Time: < 1 minute Google has now introduced a “Share GIFs” option in the Google Image Search Results that allows users to instantly share GIFs on various platforms or through multiple apps including Gmail, Hangouts, Android Messaging App and WhatsApp as well.
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Reading Time: 2 minutes Advertisers on Instagram now have the power to boost branded organic posts as ads that can appear in feeds of different users. As you all know, branded content is evolving day by day. Instagram, in their official blog,
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Reading Time: 2 minutes Google is planning to eliminate two of the most used automated bidding strategies ‘Target Search Page Location’ and ‘Target Outranking Share’ bidding strategies by the end of this month. This is being done to encourage advertisers to use
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Reading Time: 2 minutes Some upgrades were introduced by Google recently in the Google Ads app, which will allow users to create and manage campaigns and create more types of advertisements. Given below is a synopsis of what was announced. Responsive Search
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Reading Time: 2 minutes When it comes to internet marketing, one of the most significant issues which still remain is the amount of money that needs to be spent on an advertising campaign to get the desired results. So Google Ads has
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Reading Time: 2 minutes TweetDeck is getting much-needed core Twitter upgrades including support for GIFs, polls and emojis which will be rolling out in the coming few months as announced by Twitter recently. The features mentioned above have been an extended part
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Reading Time: 2 minutes YouTube is working on a tool known as a “Bumper Machine” that may cut down a video advertisement of a longer duration into 6 seconds. Bumper Ads or 6-second unskippable ads, as you may know, were introduced back
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