Reading Time: 7 minutes Marketers already knew how crucial it was to know the consumer before the pandemic. What’s different today is that all marketers create a target audience and analyze them before building their campaigns to work on their performance marketing.
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Reading Time: 7 minutes Market research is the process of systematically collecting, analyzing, and interpreting data about your customers and your products. Market research is essential in achieving your business goals. It helps to identify your customers and the marketplace. Market research
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Reading Time: 4 minutes Marketing needs to be planned months ahead. You should already start thinking about the critical days to include in your marketing calendar for 2022. A marketing calendar for Jan 2022 is essential to set the right tone for
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Reading Time: 3 minutes Stories sell because everyone loves to hear a great story. But whether it’s a product or a service, today’s fast-paced world allows the commodity to sell only if it is marketed with a story. As children, weren’t we
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Reading Time: 5 minutes 2020 has been a rough year for everyone around the globe. We are fortunate to have survived this year. This gives us all the more reason to be excited about celebrating the last days of 2020 and welcoming
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