Reading Time: 8 minutes A state-of-the-art marketing plan may help you realize the full benefits of your efforts. It will make the path to your business goals clearer by pointing to the right course of action. So it becomes easier for you
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Konnect Insights Blogs - marketing trends
Crafting Efficacious Customer-Centric Marketing Plans
Reading Time: 10 minutes Organizations are constantly figuring out ways to become more customer-centric, and the results of this strategy are quite positive and self-evident. However, crafting a customer-centric marketing strategy is not a simple undertaking; it requires the involvement of each
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The Social Media Terms Glossary
Reading Time: 14 minutes It can be challenging to keep up with all the multiple social media terms on so many popular platforms. This article decodes some of the most popular terms used in social media discussions, which you may employ as
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Brand Community: Value of Konnecting with Customers
Reading Time: 8 minutes What is a Brand Community? “Brand community” is a term suggested by Thomas O’Guinn and Albert Muniz in 2001. These are a group of people who go beyond just following your brand. They are your most loyal customers.
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What should every marketer know about keywords?
Reading Time: 7 minutes It’s no news that Google is the go-to platform for anything, from the smallest to the largest questions and everything in between. When you search for something, you will almost always use a permutation or combination of words,
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