Today’s consumers are extremely aware and astute. They don’t miss out on any opportunity to share their experience of a brand, whether good or bad, with other people online or via word-of-mouth. Social media plays a major role
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Konnect Insights Blogs - Marketing
Why Should Social Listening Be the First Step of Marketing?
Listening is an essential skill required in every business. Marketers and business owners need to listen to their customers’ needs. Consumer insights are at the heart of a successful marketing strategy, and the most effective way to gain
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ABM MARKETING FOR B2B MARKETERS ON LINKEDIN
Every business aims to do whatever they can to get the most out of every penny, and every second they spend on their marketing and lead campaigns. Managing time and money in our personal lives is another thing,
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WHY EOSS IS A BIG DEAL FOR RETAILERS?
End-of-season sale (EOSS) is every bargain shopper’s dream. Every year, retailers offer discounts on items associated with the past season to make room for the upcoming season’s stock. Unlike unplanned and unanticipated flash sales, these sales enable bargain
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BEST YEAR-END CAMPAIGNS OF 2020
2020 has been a rough year for everyone around the globe. We are fortunate to have survived this year. This gives us all the more reason to be excited about celebrating the last days of 2020 and welcoming
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