From the time we come into this world, and even before we’re ready to walk, there’s only one thing that we do – Play! Nothing cuts across race, gender, creed, religion, or even age for that matter then our natural love for playing games. An innate desire, games enable all of us to engage with
A brand is only as strong as its trust quotient. Cultivating this sense of trust and building up a base of loyal users who would love to talk about their experience with the brand is a marketing strategy that never goes out of vogue. With the rise of social media stars all around us,
Marketing has always believed that the best marketing technique is getting the audience to talk about your brand or product, called the word of mouth publicity. Many businesses focus primarily on creating a customer-centric brand to cater to its audience’s tastes and preferences. But in the modern world, just having a product that customers like
With the COVID-19 pandemic doing its rounds, mobile advertising is one of the best ways to bring your brand to light. As per a recent study by Quoracreative, 62% of users access the internet with their smartphones, scrolling through websites and social media platforms, and engaging with creative content & campaigns. Clearly, there is a
In this age of incessant information and push notifications, digital well being is more than just a trending hashtag. It is a way of achieving a perfect balance between our physical and digital life by controlling our daily exposure to screen time. Interaction with the virtual world and the endless quest for acceptance and appreciation