Reading Time: 7 minutes Brands are spending a lot on social media to drive positive customer experience, better ROI, and brand penetration. With this marketing transformation being introduced by social media platforms—Facebook, Instagram, LinkedIn, Twitter, YouTube, Pinterest, and TikTok—businesses are compelled to
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Reading Time: 16 minutes In this article, we will go over all you need to know about social listening, how it can help businesses, the various social media listening technologies, and who may benefit from it. TABLE OF CONTENTS → What is social
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Reading Time: 8 minutes Your online reputation drives your business revenue, as most customer journeys start with a Google search for your company. With the increasing number of options for almost every product or service, customers are being thorough before making a
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Reading Time: 8 minutes We all know that running a business at scale without a well-planned and robust customer support system is not healthy for the brand image as well as customer experience. Brands need to work on providing their customers with
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Reading Time: 6 minutes Social media platforms have given customers a medium to express themselves freely. Customers, in turn, have been using social media platforms to voice their opinions and ideas to the largest possible extent. Some customer testimonials shared by customers
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