Reading Time: 5 minutes “When you talk, you are only repeating what you already know. But if you listen, you may learn something new. ” – Dalai Lama. This adage cannot be truer for market research and customer relationship management (CRM) in
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Reading Time: 6 minutes Introduction Almost every company will endorse that customer service (CS) is the central pillar on which business growth depends. In this cut-throat competitive market, the advent of technology has given a new shape to the way businesses deliver
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Reading Time: 8 minutes Your online reputation drives your business revenue, as most customer journeys start with a Google search for your company. With the increasing number of options for almost every product or service, customers are being thorough before making a
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Reading Time: 7 minutes The integration of marketing automation into CRM benefits sellers to optimize marketing efforts, develop efficient campaigns, and achieve higher CXM through increased client engagement. Marketing Automation in CRM Currently, about 51% of companies are using marketing automation technology,
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Reading Time: 7 minutes What exactly is CX? A customer experience generally discusses the totality of a company’s offering. It covers the quality of customer service and the advertising, branding, engagement, and usability of the services. In the long run, the global
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