Reading Time: 7 minutes What asset is the most valuable to your company? Your offerings? Your list of clients? These are all crucial, but our recommendation would be: your staff. Every day, they contribute their talent and wisdom to the table and
Read More
Reading Time: 5 minutes “When you talk, you are only repeating what you already know. But if you listen, you may learn something new. ” – Dalai Lama. This adage cannot be truer for market research and customer relationship management (CRM) in
Read More
Reading Time: 6 minutes Introduction Almost every company will endorse that customer service (CS) is the central pillar on which business growth depends. In this cut-throat competitive market, the advent of technology has given a new shape to the way businesses deliver
Read More
Reading Time: 8 minutes We all know that running a business at scale without a well-planned and robust customer support system is not healthy for the brand image as well as customer experience. Brands need to work on providing their customers with
Read More
Reading Time: 7 minutes The integration of marketing automation into CRM benefits sellers to optimize marketing efforts, develop efficient campaigns, and achieve higher CXM through increased client engagement. Marketing Automation in CRM Currently, about 51% of companies are using marketing automation technology,
Read More