Social listening is a trending buzzword in today’s world. For every marketing strategy to be successful, it is critical to center it around customer insights. They are an indispensable part of a marketing strategy and the crucial deciding
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Konnect Insights Blogs - Brand strategy
Why Is Classification Important for Understanding Your Brand’s Impact?
If, as a brand, you are trying to create a niche online presence for your products and services, social listening is a strategic omnichannel CRM tool that can prove to be immensely beneficial for you. Through its comprehensive
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How Social Listening Helps in Crisis Management?
Many brands may experience a crisis at some point in their journey. Something as simple as a negative review, a failed advertisement, product issues, or an accidental post by an employee could tarnish your brand reputation. In the
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Learn How Brands Are Leveraging Social Listening
In the time taken to read this statement, millions of customers from different parts of the world have mentioned brands and companies on social media. According to research, 50% of market researchers used social listening for improving
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E-COMMERCE MARKETING: STRATEGIES & TIPS
The future of marketing is here – with the advent of the digital era, e-commerce is well on its way to reach its peak. E-commerce involves taking your business online; in other words, selling products online, gauging a
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