One of the significant difficulties faced by content creators and social media managers is posting consistently on all social media platforms and that’s the reason brands switching to scheduling and publishing tools to display their content on all social media platforms are ahead of their time. What social media managers of significant brands do these days is that they create a content calendar, two months in advance. Once the content calendar is approved by the management, they start creating content for that particular month. With content creation done for the month, the last step they perform is to schedule all these posts accordingly at once, all laid down in specific days of the week and weeks of the month. These tools save you a lot of time and utilizing that free time might help you come up with new and fresh content.
Scheduling your social media posts would give you more time to engage with your audience as engagement holds the key to whether the audience you are targeting is liking your posts or not. Publishing tools are time-saving, and it gives enough space or a big window to fine-tune your strategy to focus on creating quality content for your target audience. When you start rolling out these schedules in advance, you would see the difference compared to doing it on a day-to-day basis.
Konnect’s Social Media Publishing tool helps you schedule your creative content with ease on all major social media platforms like Facebook, Twitter, Instagram, and LinkedIn. It’s an easy-to-use platform with visually interactive dashboards and advanced workflows can help you plan and manage different campaigns from just one device. The content management feature of the tool enables you to achieve approvals for the content. You can even create a content calendar, save and publish text, images, and videos accordingly with the Konnect Insights app.