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Publishing Tools: A Better Way To Manage Social Media

October 22, 2019 by admin
Reading Time: 2 minutes

Using a social media management tool makes your team’s day to day work more manageable and help you create a more effective customer strategy on the grounds of the type of content they are liking or engaging with. More companies nowadays use social media for customer service, as well. Customer expectations have risen and 50% of the audience choose the company that responds first. Most brands even hold polls on social media to know what customers love about their brand. 

If your brand uses Facebook, Twitter, LinkedIn, and Instagram as their social media channels to promote their products and services or if you use different pages and handles for each of your services, keeping track of all these is a tedious process. Now that’s where Konnect Insights’ Publishing Tool jumps in. It assists you in handling multiple accounts, schedule content and media on major social media platforms all at the same time. It helps you gather all data in one dashboard and give roles-based access to team members, saving you the time, the resource and the effort. Content for social media comes in from many sources. All of them have different filenames, properties, etc. Gathering them in one place, collaborating with the team, requesting modifications (like translations, resizing, etc.) and managing approvals without losing time is one of the many features of this publishing tool. Its efficient monitoring process makes you understand what customers expect from your brand and helps your brand connect with customers in more meaningful ways.

Using the scheduling feature of Konnect Insights; you can upload media on all the major social media platforms from your mobile phone and your PC. With the Konnect Insights’ mobile app, you can manage your social media campaigns on the go so that you don’t need to sit around and monitor it 24*7 from your PC.

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